
Startup · Pets Proposal concept
Pet healthrecord app
A pet app where one receipt photo updates the health record and files the insurance claim
An app concept for a hypothetical startup offering pet health records and pet insurance claims together. Reviewers at the partner insurer check only the items with low recognition accuracy in the admin screen.

- Problem 01
Small bills go unclaimed
When the bill is small, gathering documents feels like more trouble than it is worth, so many owners skip the claim.
- Problem 02
Scattered health records
Vaccination, visit and weight records are split between paper from each clinic and the phone’s photo gallery.
- Problem 03
Manual entry for reviewers
Insurance reviewers have to copy receipt items by hand, one by one.
A working prototype
Scroll, or tap the buttons inside the screen.
챙길 일
- 심장사상충 예방약9월 28일 (월)D-3
- 종합백신 추가접종10월 16일 (금)D-21
내 펫보험
든든펫보험 표준형 · 보상 80%
올해 남은 보장 금액
4,588,000원
연 500만 원 중 412,000원 사용
- Screen 01 / 05
Home
Shows each pet’s upcoming tasks, the coverage left this year and visits not yet claimed.
- Screen 02 / 05
Health record
Visit, vaccination and weight records grouped by month, with a plain explanation under each diagnosis.
- Screen 03 / 05
Receipt scan
Reads items and amounts from a receipt photo and asks the owner to confirm only uncertain items.
- Screen 04 / 05
Claim review
Shows the expected payout and how it was calculated. The itemized bill is attached automatically by the clinic.
- Screen 05 / 05
Claim status
Shows the received, review and payment stages with the expected payment date, also sent by Kakao AlimTalk.





To get owners to claim even small vet bills, uploading a receipt has to be the claim itself
- 01
Claim button next to each visit
ObservedOwners log visits and file claims as separate tasks, and the claim often gets forgotten.
DecidedUnclaimed visits appear at the top of home and next to the visit in the health record with a claim button.
- 02
Confirm only uncertain items
ObservedAsking owners to recheck every recognized item makes many give up after taking the photo.
DecidedOnly items with low recognition accuracy are highlighted in yellow for confirmation, and the review screen marks the same items.
- 03
Auto-approved and flagged claims apart
ObservedMost claims reviewers see each day are small, with receipts that were recognized cleanly.
DecidedThe admin list is split into auto-approved, needs review and more info requested, so reviewers start with the claims that need a person.
- 04
Plain explanations for diagnoses
ObservedOwners often cannot follow the medical terms in test results and call the clinic again to ask.
DecidedEach diagnosis has a one-line explanation and a suggested next visit, with a note to discuss details with the vet.
The screen operators open every day
Filters and tables are clickable.
청구 심사
2026년 9월 25일 (금)| 접수 | 반려동물 | 병원 | 청구 금액 | 인식 정확도 | 상태 |
|---|---|---|---|---|---|
| 14:32 | 몽이 말티푸 | 서울숲동물메디컬센터 | 78,500원 | 62% | 확인 필요 |
| 14:28 | 보리 토이푸들 | 강남24시동물의료센터 | 312,000원 | 95% | 자동 승인 |
| 14:25 | 나비 코리안숏헤어 | 망원온누리동물병원 | 45,000원 | 98% | 자동 승인 |
| 14:19 | 두부 비숑 | 판교바른동물의료센터 | 1,240,000원 | 79% | 심사 중 |
| 14:11 | 코코 포메라니안 | 송파늘봄동물병원 | 23,000원 | 71% | 확인 필요 |
| 14:06 | 치즈 먼치킨 | 성수온동물병원 | 67,800원 | 96% | 자동 승인 |
| 13:58 | 해피 골든리트리버 | 일산숲동물병원 | 186,400원 | 54% | 확인 필요 |
| 13:51 | 루루 말티즈 | 분당하늘동물병원 | 38,500원 | 95% | 자동 승인 |
| 13:47 | 까미 닥스훈트 | 강동튼튼동물병원 | 94,000원 | 81% | 보완 요청 |
| 13:40 | 호두 웰시코기 | 용산한강동물의료센터 | 152,000원 | 98% | 지급 완료 |
| 13:33 | 모찌 스코티시폴드 | 합정고양이메디컬센터 | 56,000원 | 95% | 자동 승인 |
| 13:25 | 밤이 진돗개 | 광교동물의료센터 | 410,000원 | 90% | 심사 중 |
| 13:18 | 별이 시츄 | 마포우리동물병원 | 30,000원 | 97% | 자동 승인 |
- Receipt recognition (OCR)
- Insurer claim API
- Kakao AlimTalk
- Kakao and Apple login
- Vet clinic booking
- HealthKit
- 01Claim timeTime from receipt photo to completed claim
- 02Small claimsNumber of claims for vet bills under ₩100,000
- 03Manual correction rateShare of items reviewers corrected by hand
For a live service, these are the numbers we would track after launch.

